SACRAMENTO – Sacramento’s top-ranked public relations and public affairs firm, Randle Communications (Randle), today announced the promotion of Maikalina Madali from account coordinator to the newly created position of creative services specialist. Madali, who has been with the firm since 2015, will oversee the continued expansion of Randle’s in-house creative services practice, which has grown to meet industry demand for visually dynamic and engaging content. Randle’s creative services team specializes in video, logos, print collateral, advertisements, digital content and website development, as well as social media graphics and infographics for Randle clients.
“Maikalina is incredibly talented, and her creative leadership and fresh design ideas have been a catalyst for new opportunities for our clients,” said Randle CEO and Founder Jeff Randle. “Compelling visual content is critical in today’s communications landscape, and Maikalina is helping our clients tell their stories in a profound way.”
As creative services specialist, Madali will consult across multiple client accounts to ensure Randle is delivering the very best design work and pacing the industry with an innovative approach that helps clients reach their goals. With a full-time creative portfolio, Madali can now help the firm expand its design services to ensure that Randle continues to be a one-stop communications partner that can meet every organization’s needs.
“My passion for design is only matched by Randle’s unwavering commitment to exceed the expectations of our clients,” said Madali. “I am excited to advance our creative services practice, working alongside the Randle team to help clients visually tell the story they want and ensure their messages are heard loud and clear.”
Madali graduated from California State University, Sacramento, with a Bachelor of Arts in Journalism. While pursuing her degree, she served terms as vice president, treasurer and secretary of the Public Relations Student Society of America (PRSSA), duties that led her to become communications director for the group during the 2012 PRSSA national conference.